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Opening a small business is tricky and after much real blood, sweat and tears shed by our crew of dedicated builders, our friends and family members that pitched in to help-- WE ARE OPEN! Officially our soft opening was in November for Small Business Saturday.  Deciding to open in North...

Grand Soft Opening of Geographie

Opening a small business is tricky and after much real blood, sweat and tears shed by our crew of dedicated builders, our friends and family members that pitched in to help-- WE ARE OPEN! Officially our soft opening was in November for Small Business Saturday. 

Deciding to open in North Park San Diego was a huge move for us.  Coming recently from Oregon we had a bit of adjusting to do. But the community of North Park has rallied and welcomed us.  They really embrace the idea of shopping small and local. 

The store front has a teeeeeeney tiny front door.  Getting the massive shelving in, long planks of white pine for the floors, and the large vintage cooler placed in the back, well...lets just say maybe there were a few more tears shed!  Our front door was removed and the metal shelves were cut down even more.  The old cooler and large antique glass cabinet just squeezed in to barely fit by a hair!  What seemed like miles of Audio speaker wires were placed and speakers mounted since we needed tunes right away! Enameled Vintage Barn lights were sourced and installed in the ceiling, vintage wash boards nailed into the front of the 1800's cash wrap. Everything got a coat or two of paint including my best friend who flew out from Eugene to help us put this shin dig on! 

Everyday curious community and business neighbors walked by the covered windows of our shop, sometimes getting a peek into our open front door.  So much encouragement was given!

We worked on a logo and branding. It took months. Friends, family my sons and daughter put their two cents in and the name Geographie was finally decided over breakfast at the Mission Restaurant down the street from us. Geographie fit since what we love to do is travel and meet people.  Everywhere no matter where we went in our travels there was a sense of history waiting to be shared, a story to tell, the land and the people inspired us.  We wanted to bring that to our little shop...sharing their stories and putting a person and maker behind each well made product.

And here we are....

 

 

 

 

 

 

 

Geographie was mentioned in Forbes Travel Guide! Read on...... 8 Great San Diego Activities Beyond the Beach "San Diego may be better known for sun, surf and SeaWorld than for its art scene, but there’s plenty of culture in this California beach city ..." Get Arty in North ParkAlong University...

Forbes Travel Guide Mentions Geographie... "8 Great San Diego Activities Beyond The Beach"

Geographie was mentioned in Forbes Travel Guide! Read on......

8 Great San Diego Activities Beyond the Beach

"San Diego may be better known for sun, surf and SeaWorld than for its art scene, but there’s plenty of culture in this California beach city ..."

Get Arty in North Park
Along University Avenue at 30th Street, the North Park neighborhood has an emerging art scene and some cool little boutiques. If you’re looking for leather goods or gifts from around the world, stop into Geographie Shop (we’re obsessed with the creative T-shirts from San Diego’s own 'Live A Great Story"

Here is the full Article:

http://blog.forbestravelguide.com/8-great-san-diego-activities-beyond-the-beach

Whew. We started in late September and now we've finally opened for business. The move from Oregon and setting up shop in San Diego has been quite a fun filled but hard working adventure. We've opened our doors in time for the holidays and the reception from our wonderful neighborhood...

Geographie Shop Blog

Whew. We started in late September and now we've finally opened for business. The move from Oregon and setting up shop in San Diego has been quite a fun filled but hard working adventure. We've opened our doors in time for the holidays and the reception from our wonderful neighborhood in North Park San Diego has been truly a lovely out pouring of support and encouragement. The Thank-Yous are still going out to all our Oregon friends, our new friends here in North Park San Diego and for the continued support from our on-line friends through this move and transition into our new space.


If you're interested in more Images and more information about the process please visit our Facebook page @GeographieShop.com

 

Thank you my dear family and friends, you are true rock stars! Even flying out to help...you are awe inspiring.

We made it for our soft opening on Small Business Saturday and had a great showing of support for small business.

We've moved and along with the change of location came a fantastic new name!  We love the same artists and makers and will carry their products at our new brick and mortar store and web shop. Now please find us at Geographie Shop on line and our brick and mortar...

Plume Red's new name and new location!

We've moved and along with the change of location came a fantastic new name!  We love the same artists and makers and will carry their products at our new brick and mortar store and web shop. Now please find us at Geographie Shop on line and our brick and mortar store in San Diego Geographie. 

We felt the name Geographie better suited us and our on going desire to provide beautiful, interesting and well made items from a large pool of local and global makers. 

 

A labor of love: It took two years to find a location for Plume Red to exist. There were months of negotiating to finally sign a lease.  Endless searches for wood flooring, light fixtures, display cases. Painful gutting and remodeling of our future home with all its conduit-spaghetti mess. We...

First Post

A labor of love:

It took two years to find a location for Plume Red to exist. There were months of negotiating to finally sign a lease.  Endless searches for wood flooring, light fixtures, display cases. Painful gutting and remodeling of our future home with all its conduit-spaghetti mess. We installed the white pine wood flooring.  Chose the best grey wall color out of numerous paint color swatches and painted out the 14' teal ceilings and orange columns.  Stripping an old 1940 refrigerator down to its cool metal skin was a nasty stinky job.  Made hard decisions and ordered all the right products, to find many backordered and ready to be delivered after we were to open.  Decided on POS systems and THEN had to learn how to use them!  Ordered signs to be made for exterior or our building.  Had interior store design, logos and branding taken care of thankfully and gratefully with the help of the very talented team of Andy and Cara of ORE Studio.

We have honored our location's gorgeous old brick walls and their 14' ceilings by restoring them to their former glory. 

This was the journey we took to come to this week, our first week of being open for business.

-cindy